Our leadership team is composed of senior industry leaders who are committed to leading with authenticity while guiding the brand toward global reach. With a strong focus on innovation, sustainability, transparency, and inclusivity, we’re working to become the most trusted and transformative beauty destination worldwide.
With a flat structure, our company values expert input and prioritizes professional insight over hierarchy or titles, fostering a culture where ideas are judged by their merit, not by rank.
Meet our leaders
Yaser Khan
CEO
Bringing over 20 years of experience in the global beauty and retail industry, combining a strong background in brand strategy, supply chain innovation, and digital transformation.
Upload in progress…
Upload in progress…